Producer Perspectives: Advancing Recycled Content 

Michael is a leading sustainable business expert, with over 20 years’ experience across North America, Europe and Asia. His work has most recently been focused on public and private sector ESG (Environmental, Social and Governance), climate action and circular economy projects, cross-sectoral initiatives and government relations advocacy as Vice President of Sustainability at Retail Council of Canada, Director of Sustainability at GFL, Director of Climate Change & Sustainability Services at Ernst & Young and as Vice President of Business Development & Strategy at Bee’ah, a leading UAE based integrated waste and recycling management company. 

In Michael’s current role at Retail Council of Canada, he leads the sustainability practice, supporting retailers and quick service restaurants nationally with government relations, the development of knowledge sharing platforms and pre-competitive initiatives on key issues such as ESG and climate action, extended producer responsibility (EPR) and plastic waste reduction. 

Krista is a senior communications and public affairs executive with extensive expertise in pharmaceuticals, consumer packaged goods and financial services with more than 12 years of operating committee experience in progressively senior roles at leading Fortune 500 companies. With over 8 years with government and not-for-profit organizations and international experience in leadership roles in Canada, USA and Latin America, Krista’s industry expertise upholds CBA’s mission and vision.
In 2020 Krista was named one of Canada’s Top 100 Women of Influence by the Women’s Executive Network. She is also on the board of the Markham Stouffville Hospital Foundation and Trent University.

Jeff Bezzo heads plastic and packaging sustainability at SC Johnson and is Board Treasurer of Circular Action Alliance. Jeff is known for coaching and developing talent, strategic thinking and partnering cross-functionally in pursuit of business priorities. Jeff has a long track record of leadership roles at SC Johnson.  
Educated at McMaster University in Canada with a Bachelor of Commerce degree, Jeff subsequently earned a CPA, CMA also in Canada. Jeff is a dual citizen having split his 31- year FMCG career between the United States and Canada with the last 27 years of his career at SC Johnson.  
Jeff is a daily runner and cyclist, has completed 3 ultra-distance running races to date and is an avid lover of the outdoors. Jeff spends his free time outside his home adjacent to the Kettle Moraine State Forest and Ice Age National Scenic Trail in Wisconsin.

Michelle Saunders is Vice President of Sustainability at Food, Health & Consumer Products of Canada.  Representing Canada’s food, beverage, consumer goods and health product manufacturers, she oversees all policy and advocacy efforts related to environmental sustainability, including Extended Producer Responsibility, plastics, packaging and climate.