Bridging the Gap: Building Trust in Sustainable Brands

A digital executive with experience in retail, tech, telco, and finance. Known for transforming brands by addressing consumers’ ever changing needs. Proven track record of achieving ambitious growth targets through innovative thinking and building high performing teams.

Specialties: Multi-Channel Marketing, Driving Return on Investment, Brand Turnaround, Ecommerce, Business Growth & Planning, Analytics, Customer Experience

• Launched eCommerce at Hudson’s Bay
• Launch eCommerce at Holt Renfrew
• Launched ReSale at Canada Goose

Joe is a Partner with Deloitte based in Toronto and is the National Consumer Leader for Sustainability and Climate. He has over 28 years of related experience and has served several consumer sub-sectors such as: automotive manufacturing and dealerships, retail, consumer and industrial products, transportation, tourism and hospitality. Joe has also held sustainability leadership roles within industries such as retail and automotive.

Joe specializes in the climate and sustainability areas of purpose and brand, strategy, supply chain, sustainable products, management systems design and implementation, assurance, risk management, governance and corporate reporting and disclosure. Joe has dedicated his professional career in sustainability and is also part of the global Consumer team at Deloitte where he works across the Americas, Europe and the Middle East helping our largest clients create value from their sustainability and climate investments.