Kim is the Vice President of ESG, Community Impact and Sport Partnerships at Canadian Tire Corporation. With over 20 years’ experience in marketing, communications, sponsorships and strategic planning, Kim brings a comprehensive view to purpose-lead brand building where both profit and social impact are at the center of business.
At Canadian Tire Corporation Kim is responsible for the company’s strategic direction in ESG and social impact. In this enterprise-wide role her responsibilities include the strategic development and programmatic buildout of the company’s CSR strategy and philanthropic spending. Kim is also responsible for the marketing and fundraising support for the company’s charity partner Jumpstart and has responsibility for developing and maintaining strategic community and sport partnerships. Prior to joining CTC in 2012 Kim held various senior roles in marketing communications agencies with a particular focus on the retails food & beverage and hospitality sectors. She is a graduate of the University of Toronto and hold a postgraduate Humber College.